Smugglers’ Notch Resort president Robert Mulcahy to retire after 44 years in the ski industry
Smugglers’ Notch Resort president Robert F. Mulcahy has announced his plans to retire at the end of October 2013. Over the course of a 44-year affiliation with the resort, Mulcahy has played a key role in developing Smugglers’ into an award-winning and internationally recognized family vacation destination. The resort most recently was voted #1 Overall Resort in the Eastern US and Canada by SKI Magazine readers, who also voted Smugglers’ #1 for Family Vacations for the 15th year.
Mulcahy began his association with Smugglers’ and the ski industry at Stanmar, Inc., a Massachusetts-based real estate development firm that purchased Smugglers’ in 1973. He had been serving as Stanmar’s controller since 1969, with prior experience at the public accounting firm Ernst & Young. With increasing responsibilities for Smugglers’ added to his duties at Stanmar, Mulcahy moved to Vermont in 1980 to take over management of the resort, including the real estate component. He was named president of the resort in 1983.
During Mulcahy’s tenure as president at Smugglers’, the resort experienced significant expansion, including development of a vibrant village center with dining and shopping and five communities comprising 600 condominium vacation homes. He has overseen the addition of recreation facilities and amenities that include pool and waterslide complexes, restaurants, teen centers, an indoor FunZone with games and climbing inflatables, snow tubing and a driving range. Mountain improvements under his tenure include enhanced snowmaking and grooming capabilities, progression terrain parks, and additional trails and glades.
Mulcahy led the marketing effort in 1976 that established summer programming at Smugglers’ and paved the way for the resort’s current reputation as a preeminent year-round vacation destination for families. He also contributed to the successful transition of the resort’s timeshare real estate assets to Wyndham Vacation Ownership in 2011. “All of us who have worked with Bob over the years greatly appreciate his significant contribution to Smugglers’ success. I will miss him as an advisor, confidant and friend,” comments Smugglers’ owner and managing director Bill Stritzler.
Mulcahy has been an active member of the Vermont Ski Areas Association (VSAA), serving in the positions of chair and treasurer. He has also represented the resort as a member of the National Ski Areas Association (NSAA) and was a member of NSAA’s board of directors. In 2003, he won NSAA’s Sherman Adams Award in recognition of his many positive contributions to the ski industry.
Mulcahy has served on the board of the Vermont Chamber of Commerce and the United Way of Lamoille County and taught marketing at Johnson State College, Champlain College and St. Michael’s College. Mulcahy lives in Jericho, Vermont, with his wife Barbara Thomke, the former public relations director for Smugglers’.